Trendupp

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  • What is Trendupp?
    Trendupp is home to Influencers and Content Creators across Africa.

 

  • What is Trendupp App about?
    Trendupp App is Africa’s largest creator marketplace built to connect advertisers with African creators across multiple tiers (nano, micro, macro & mega), to deliver effective brand campaigns.

 

  • Who can use the Trendupp App?
    Content creators, influencers, businesses, SMEs, startups, corporate organisations and agencies looking to work with African creators across different regions.


  • Who are Trenduppers?
    Verified content creators on Trendupp App, Winners of Trendupp Awards, and Participants of TrenduppX Masterclass.

 

  • Is signing up on Trendupp App free?
    Yes. Signing up on Trendupp App is free for both creators and advertisers. Advertisers may incur applicable platform fees, commissions or charges on ads / campaign budgets. 

 

  • How does Trendupp App work?
    Advertisers launch campaigns by submitting their briefs and budgets, while Creators apply to the campaigns, create / amplify content, and get paid.


  • What other features are available on Trendupp App?
    Social Impact Campaigns aimed at amplifying social causes. Global news and headlines to keep you updated.

 

  • Do creators get paid for their work on Trendupp App?
    Yes. Advertisers select creators for their campaigns and pay into escrow, selected creators create / amplify content, Trendupp pays the creators 30 days after campaign.
  • What different tiers exist?
    Nano (1K – 10K Followers)
    Micro (10K – 200K Followers)
    Macro (200K – 1M Followers)
    Mega (1M+ Followers)

 

  • How do I get verified on Trendupp App?
    To have a verified creator profile, connect your Instagram, TikTok, YouTube, X and Facebook. The more platforms you connect, the higher your tier level.

 

  • How do I find and apply for campaigns?
    Once your creator account is verified, go to the Explore tab to browse active campaigns. Review each campaign’s requirements, deliverables, timeline and budget that fits you. Click on the campaign and select Apply. You’ll be asked to provide details such as your content idea, preferred platform, portfolio, campaign fee and other requirements by the advertiser.

 

  • Does applying guarantee selection?
    No. Advertisers review all applications and select creators based on how well they fit the campaign.

 

  • How do I increase my chances of getting selected?
    A complete and verified profile, multiple connected social platforms, affordable campaign fee, creative content idea, and positive reviews can help your profile stand out.

 

  • Can I apply for multiple campaigns?
    Yes. You can apply for multiple campaigns as long as you can complete the agreed deliverables and timelines.

 

  • Can I edit my application after submitting it?
    No. Applications cannot be edited after submission, so make sure all information are accurate before applying.

 

  • What happens after I’m selected?
    You’ll receive a notification confirming that you’ve been selected for the campaign. At this point, the campaign payment has been received securely in escrow, and you can begin creating.
  • How do I create a campaign?
    Navigate to the Campaigns tab, then click Create Campaign and provide the required campaign details. Review the details, fund the campaign by clicking Submit.

  • What tiers of creators exist on Trendupp App?
    Nano (1K – 10K Followers)
    Micro (10K – 200K Followers)
    Macro (200K – 1M Followers)
    Mega (1M+ Followers)

  • How many creators can I select?
    You can select as many creators as your campaign budget and campaign requirements allow.

 

  • What is the timeline from start to finish?
    Once campaign brief goes live, creators have 48 hours to apply. Advertisers review and select favourite creators within the next 2 – 3 days, payment is received in escrow, while selected creators are notified. Creators have 3 – 5 days to execute and submit content for correction / approval; after which creators publish approved content and submit links. Trendupp pay creators 30 days after conclusion of campaign.

 

  • What happens if I’m unhappy with submitted content?
    If the submitted content does not meet the agreed campaign brief, you can request one revision in line with the campaign requirements. Any revision request should be based on what was agreed in the original brief. Trendupp protects both Advertisers and Creators.

 

  • What happens to unused campaign funds?
     Any unused funds will be refunded to the bank account details provided by the Advertiser.

 

  • How does payment work?
    Trendupp acts as the intermediary between the advertiser and creator. The advertiser funds the campaign, Trendupp holds the funds in escrow, the creator completes the agreed deliverables, the advertiser reviews and approves the work, and Trendupp releases the creator’s payment.

  • When am I charged?
    Once you review applications and select creators, the required campaign funds must be paid and will be held in escrow until the campaign is completed and the agreed work is approved. Creators do not begin work until payment is confirmed in escrow.

  • Are there platform fees?
    Applicable platform fee will be clearly displayed before Advertiser submits campaign brief.
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